aMAYzing!

aMAYzing

aMAYzing

aMAYzing

What an aMAYzing month!

We’ve had a really fun month at GREY ST.

Thanks to all our lovely clients. It’s been such a pleasure to help you on your eyewear journey!

 

What else happened in May…

aMAYzing

New Business Cards

We have some new card colours for the team… đź‘€

 

aMAYzing

New babies

Cooper and Coco paid us a visit ❤️

 

AKONI

New cases

Akoni sure know how to make a spectacle case!

 

aMAYzing

New Sunglasses

Check out Standiford. Large and in charge; a stretched rectangular shape with a strong and genuine 60’s look!

New glasses

New eyewear

Always!

New eyewear

New glasses

Handmade with love by HUG eyewear.

 

aMAYzing

 

Special thanks

To Abbie from https://www.instagram.com/enigmatap/?hl=en for this lovely photo she snapped on her glasses collection day!

 

 

We look forward to doing it all again in June!

 

 

The Gang’s All Here!

Extended Availability

 

After the birth of Phoenix last year, we’re delighted to welcome Rachel back into the fold.

With Rach back, our team is stronger than ever before! And a stronger team means we’re able to see even more of your lovely faces!

We’ve opened up our diary to add more space for Frame Consultations. If you’re in the mood for new specs, there really couldn’t be a better time…

As Spring 2022 arrives, so have deliveries from some of our absolute favourite brands. We’re currently adding the latest collections from Lowercase NYC, Kuboraum, Ahlem, Theo and Garrett Leight California Optical to our shelves. Each collection brings something new and exciting, and we can’t wait to show you all.

 

As always, the best way to see for yourself is to arrange a Frame Consultation. Here’s a little teaser of what you’ll find…

Sustainable Eyewear

Californian craftsmen GLCO have launched their first ECO collection: Four timeless shapes made from a sustainable eco-acetate that is bio-based and biodegradable. The models are exactly what you’d expect from the coolest eyewear brand on the planet, in a colour palette inspired by nature itself.  CEO Garrett explained, “For over a decade, California has been a huge influence on the brand and our love for it extends to the planet we share.”

Accompanying the frames is a cleaning cloth made from 80 percent plastic bottles, a case made from animal-free eco-suede, and a case wrapper made from FSC-certified recycled paper.

 

It’s Now or Never

Theo, The Ultimate Eyewear Innovators, have once again collaborated with Matali Crasset for their latest project “Now or Never”. The collection is inspired by New Beginnings, the possibility of choice, and the return to freedom. These frames are made for those who dare to stand out!

 

It’s also Now or Never for fans of Theo’s iconic Mille collection…

Inspired by the Millennial Generation, these frames are suitably distinctive but universally wearable. They’re confident, outspoken and embrace individuality.

Like it’s generational namesake, the collection has grown bigger and bolder since its inception, with more colour and detail added each season.

The latest series, Mille+90, is the most ambitious yet.

Mille+90 will be Theo’s last Mille collection. Each piece is made in small batches and strictly limited. Once they’re gone, they’re gone.

 

If you want to own a piece of Eyewear History, the time is NOW!

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Spring is famously a time for New Beginnings, and this feels especially true in 2022. People are ready for a refresh, both in terms of their image and their outlook. We believe that the right piece of Eyewear can do both!

Henau #eyewearcouture

Introducing…

 

We are delighted to introduce Henau eyewear to the north east of England!

100% Belgian glasses which blend optical functionality with avant-garde design and craftsmanship…

Henau glasses

 

Make an Impression

Glasses are the first thing people notice when they meet someone, why not make most of this opportunity?

The GREY ST. team wanted something fun and interesting to challenge our discerning clients. We love that Henau glasses are hand drawn so they are unique and full of character. They don’t just look good but feel good too, and are renowned for expert craftsmanship.

Henau

 

Come and discover more at https://www.greyst.co.uk/appointments/

 

Laura is now a Dispensing Optician!

Three cheers for Laura!

 

Great news, Laura has passed her exams and is now a fully-qualified Dispensing Optician!

 

Optician

“I’m so happy and proud to have qualified after four years of hard work!

I couldn’t have done it without the encouragement and support of our lovely patients, and the whole GREY ST. team.

Thank you all!”

 

KUBORAUM

KUBORAUM and a big thank you…

Thanks to all of our clients, old and new! We have loved helping you choose some amazing eyewear in 2019!

Our hectic year included frame-finding trips to Milan, Paris and New York. We were proud to become the first European stockists of Brooklyn based LOWERCASE.

Now, we are delighted to introduce a very special new brand for 2020…

KUBORAUM

 

Organic architecture dreamed in Berlin

EYEWEAR IS NOT AN INANIMATE AND INORGANIC OBJECT, BUT OBTAINS THE POWER OF A MASK. IT CHANGES THE PERCEPTION OF SELF. THOSE WHO WEAR THE  MASK, COME TO LIFE AND ACCEPT THE CHALLENGE TO FREE THEIR IDENTITIES. THESE MASKS REPRESENT CUBIC ROOMS, A NEW DIMENSION WHERE WE CAN FEEL AT EASE, COMFORTABLE WITH OURSELVES AND THE WORLD AROUND US. KUBORAUM IS NO LOGO. IT IS A MASK WITH ITS OWN LOOK AND POWER, BUT AS SOON AS YOU WEAR IT, THE MASK DOESN’T HIGHLIGHT ITSELF, BUT IT HIGHLIGHTS THE PERSONALITY AND FEATURES OF THE PERSON WEARING IT, KUBORAUM’S IDENTITY IS ABOUT THIS RELATIONSHIP…

KUBORAUM

High Impact!

If you like a bit of wow factor with your eyewear, these frames are for you! As worn by personalities with personality…

 

KUBORAUM

View KUBORAUM

You can view the collection exclusively at GREY ST. Independent Optician. You can do this by arranging a frame consultation by clicking here:

https://www.greyst.co.uk/appointments/

0191 2605450

If you need an eye test, we can do that too!

 

 

https://www.kuboraum.com/

Festive Opening Hours

Festive Opening Hours

For your GREY ST. glasses fix this Christmas, here’s the all important opening hours:

Christmas Eve CLOSED

Christmas Day CLOSED

Boxing Day CLOSED

Friday 27th 9.30 – 17.30

Saturday 28th 9.30 – 17.30

Sunday 29th CLOSED

Monday 30th 9.30-17.30

New Years Eve CLOSED

New Years Day CLOSED

Then it’s back to normal opening hours for 2020 – the year of the Optician!!

Optician

 

 

SHOW BUSINESS!

 

Paris 2019

The GREY ST. team descended on Paris last week for our annual trade show visit. It sounds romantic drinking champagne and trying on amazing eyewear all day but we promise you it’s tougher than it looks!

Yohann

With our good friend Johann from MYKITA

What’s new from the show?

We couldn’t go all the way to Paris and not find something brand new. We have something really special on the way and can’t wait to show you! Be first to hear about it by following us on http://www.instagram/greyst_optician

Handsome

Team effort!

Choosing glasses is a team effort at GREY ST. We are passionate about what we do and all like to be involved in the frame selection process. This helps us have an encyloplegic knowledge of our eyewear and enables us to find perfect frames for every face!

Frame Consultation

It does not matter who you speak to when you come in to our store. Everyone is fully versed in the latest eyewear trends in the UK, Europe and across the world. We are all invested in what we do and the frames we stock. Let an expert help you choose your next pair of glasses by booking a GREY ST. frame consultation today! https://www.greyst.co.uk/book-an-appointment/

 

 

A Re-Discovery of Futurism

The artistic and social movement of Futurism celebrated originality and rejected tradition.

The Futurists practiced in every medium of art, including painting, sculpture, graphic design, interior design, film, fashion, literature, music and architecture.


Dance Hall Scene c.1913-4 Christopher Richard Wynne Nevinson

The movement of Futurism was founded in Milan in February 1909 by the Italian poet Filippo Tommaso Marinetti.

Controversial and multifaceted, Futurism represented Italy’s most significant contribution to European Modernism. The movement finally lost momentum with the death of Marinetti in 1944.

He seems like quite a guy!

Although the movement was short-lived, it went on to influence surrealism, expressionism and art deco.

Exactly 110 years later, Futurism was rediscovered. This time, in the form of Eyewear…

In February this year we traveled to the birthplace of Futurism for Mido Eyewear Show, Milan. It was here that we discovered The Futurist Collection by Anne et Valentin.

Over the past few years we’ve seen a shift back to more nostalgic frame styles. Traditional silhouettes, colours and materials have dominated the trends. Even the innovators have been influenced by the past.

Anne et Valentin are taking things in a whole new direction with their Futurist Collection. The frames are multidimensional. The colours are vivid. Striking contrasts and repeating laser patterns create deconstructed structure.

The Futurist Collection is made of three striking shapes: Neon, New Wave and Night Call. Each model is imaginative, exciting, and maybe a little excessive. The perfect addition to any eyewear enthustiast’s collection!

“If Giorgio Moroder were to put a ring on Kraftwerk’s finger in a virtual cathedral illuminated by the rays of a green sun seeping through the pixelated stained glass windows in a remake of Enter The Void in 2035, their children would be FUTURIST.” Anne et Valentin.

It’s all in the Details…

A Closer Look at the Artistry of Jacques Marie Mage

Jerome Jacques Marie Mage is a designer with a unique sense of quality, sophistication and style. He’s inspired by art, history and culture. Jacques Marie Mage pairs these interests with the most innovative production processes to create a product that is distinctly elegant. Each JMM is a collectible; produced in artisinal batches of between 200 – 450 worldwide.

The Jacques Marie Mage collection is formed of three families: Circa, Vanguard and Vu…

The Circa Collection is manufactured in Japan using a combination of traditional techniques and cutting-edge technology. It features a range of rare subtleties which represent the identity of JMM…

The Arrowhead

JMM’s custom signature arrowhead hardwear is a nod to the timeless projectile point used throughout human civilisation. It represents technical innovation and historical craftsmanship.

Custom Rivets

Spur-shaped hardware rivets made from either sterling silver or 18k gold. These details adorn the Circa Collection stems. They are designed to illustrate the classic 8-toothed horserider’s spur, a symbol of perseverance and drive.

Dome Logo

The domed metal logo can be found on the inside temple of each frame. The Coat of Arms design represents a spectrum of cross cultural affinities from the French First Empire to the American West. It is in the style of French First Empire cameo jewellery.

The Vanguard Collection is handcrafted in Valdobbiadene, Italy. Here JMM have developed unique acetate lamination methods. These techniques allow material combinations, sculptural temple designs and vibrant color combinations never before seen in the eyewear world.

Comfort born of Precision, Beauty born of Balance. The VU Collection is crafted from especially thick 12 mm blocks of Japanese acetate that are sculpted and hollowed to create an ultra-light and slender front piece. This is paired with signature temple construction; an advanced blend of pure titanium and Beta titanium. These details give the frame strength, balance, and a distinctly refined aesthetic. The JMM temple is finished with a hand-painted burgundy temple tip using Japanese enamel.

The resulting collection is balanced, refined, and available at the finest retailers across the world. To own a pair of Jacques Marie Mage spectacles is to own a true work of art.

For a chance to view this exquisite collection, arrange a frame consultation today.

 

Congratulations Rachel: Dispensing Optician!

She Passed!!!

Well done to Rachel, who is now a fully qualified Dispensing Optician!

3 years of hard work have paid off as Rach passed her Dispensing Optician course with flying colours.

Rachel
Dispensing Optician at work!

 

Rachel had already completed a BSc and Masters in forensic psychology before she saw the light. When we say the light, we mean the bright… and interesting eyewear for which she is renowned!

“I love the science and technical aspects of the job mixed with being creative and styling people to help them look and feel great

 

Working Holiday

Rachel is such a glasses enthusiast that she took time out on a recent holiday visit the Vinylize factory in Hungary. Now that’s dedication! Here she is with Marta in the Budapest head office:

Vinylize
Rach at the Vinylize factory in Budapest

Wedding Glasses

We are very excited for Rachel’s wedding later in the summer. Needless to say, she has already picked out her ‘wedding glasses’ which are embossed with her new name, ready for the big day!

So its busy times but happy times for our newly qualified Dispensing Optician.

 

You can book a frame consultation with Rachel via our website or by calling 0191 2605450.